Missing letters raise awareness for blood donations

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The American Red Cross launched the Missing Types campaign last week to raise awareness for lifesaving blood donations and urge the public to make an appointment to give blood or platelets this summer.

During the Missing Types campaign, the letters A, B and O — the letters representing the main blood groups — are disappearing from brands, social media pages, signs and websites to illustrate the critical role blood donors play in helping patients. When the letters A, B and O vanish from everyday life, the gaps are striking. And when A, B, O and AB blood types go missing from hospital shelves, patient care and medical treatments are affected.

Blood transfusion is the fourth most common inpatient hospital procedure in the U.S. Blood can only come from volunteer blood donors, yet only three out of 100 people in the U.S. give blood. That’s simply not enough to help patients who need transfusions.

“Just last month, the Red Cross experienced a critical shortage of type O blood. When this happens, medical procedures could be delayed because blood products are not available,” said Cliff Numark, senior vice president for Red Cross Blood Services. “That’s why we are asking those eligible to help fill the missing types by making a donation appointment today. Don’t wait for the letters A, B and O to go missing from hospital shelves again.”

Donors can help fill the missing types by making an appointment to give by visiting RedCrossBlood.org/MissingTypes, using the Red Cross Blood Donor app or calling 1-800-RED CROSS (1-800-733-2767).

Upcoming blood drives are scheduled at the following locations:


• Wednesday — 10 a.m. - 3 p.m., West Nash United Methodist Church, 2106 W. Nash St.

• Thursday — 11 a.m. - 3 p.m., Novartis, 4700 Sandoz Drive

• Saturday — 9 a.m. - 2 p.m., Moose Lodge Wilson, 2705 Forest Hills Road

• June 26 — 1-7 p.m., Church of Jesus Christ Latter Day Saints, 2615 Tilghman Road

• June 27 — Noon to 6 p.m., First Baptist Church of Wilson, 311 Nash St. NW

• June 30 — Noon to 5 p.m., St. Therese Catholic Church, 700 Nash St. NE


• June 24 — 3-7 p.m., Sandy Cross United Methodist Church, 3725 Sandy Cross Road

• June 26 — 9 a.m. - 2 p.m., Nash County Senior Center, 103 N. Alston St.

• June 29 — 10 a.m. - 2 p.m., Nashville Town Hall council chambers, 114 W. Church St.


• Thursday — 10 a.m. - 2 p.m., Nash Community College Building A, 522 N. Old Carriage Road

• Thursday — 2-6 p.m., Parkwood Baptist Church, 1731 Hunter Hill Road

• Sunday — 7 a.m. - 1 p.m., Word Tabernacle Church, 821 Word Plaza

• June 26 — 2-6 p.m., Arlington Baptist Church, 1500 Bethlehem Road