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Wilson-area event organizers are already selling tickets online to boost their promotions and marketing through WAWTix.com, powered by The Wilson Times and Wide Awake Wilson.
Times staffers launched WAWTix, which takes its name from this monthly event and entertainment magazine, Wide Awake Wilson, in June. Several clients have already signed on and others are in the pipeline to promote events and sell tickets through the website.
“People already come to us for information on local festivals, concerts, plays and performances, so we wanted to streamline the ticketing process and offer one-click convenience to our readers,” said Times General Manager Keven Zepezauer. “WAWTix will be featured prominently on WilsonTimes.com, which will help Wilson County residents find upcoming local events and order tickets without having to create accounts on a patchwork of third-party websites.”
The annual Truck & Tractor Pull at the Wilson County Fairgrounds became the first WAWTix event. The United Pullers of the Carolinas-sanctioned motorsports competition is planned for July 27-28, with each nightly session starting at 7:30 p.m. Tickets for the tractor pull are $12 for adults and $10 for children ages 7-12.
Wilson Escapes, the area’s new escape room, is also selling tickets at WAWTix.com, so is R.A Fountain General Store, for its live music, including July 21’s appearance by Bill and the Belles.
WAWTix can also be used for e-commerce. The Wilson County Substance Prevention Coalition is selling $10 yard signs through the website for its 2018 partnership drive. The signs feature a multicolored pinwheel on one side and the message “I Support RC3” on the reverse in an effort to raise awareness of the Recovery Concepts Community Center and show support for those seeking recovery from substance use disorders.
Visiting the WAWTix.com listing and clicking the “Buy Tickets” button will reserve the signs, which will then be made available for pickup.
The coalition’s inaugural RC3 Color Run, a 5-kilometer race with participants showered in neon hues of powder, is also featured on WAWTix. The Sept. 29 color run begins at 8 a.m. at Wilson’s Cavalier Park. Registration is $30 through July 31, $35 from Aug. 1 through Sept. 28 and $40 on race day.
The Times is using the site to sell tickets for its Aug. 17 golf tournament at Willow Springs Country Club, a fundraiser to sponsor summer camp admission for income-eligible Wilson County kids. Individual players can register for $50 and the cost to field a full team in the four-person superball tournament is $200.
Selling tickets through WAWTix will assist organizers with promotional efforts, since ticketed events will be featured on WilsonTimes.com and shared on the Times and Wide Awake Wilson social media pages. When news stories about WAWTix events appear on the Times website, a button embedded in the article text will take readers directly to the ticketing page.
“We’re a good partner for event-planners because as the community’s source for news and information, we’re already invested in their success,” Zepezauer said. “Part of our mission is to connect our readers with uplifting, entertaining and enjoyable things to do in their own backyard. We’re already encouraging people to visit local venues, and now we can help with the logistics of holding a successful event.”
WAWTix uses GeoTix software provided by Traverse City, Michigan-based MyNorthMedia, a magazine publisher that broke into the event ticketing business three years ago and has become the dominant source for online tickets in its market.
To learn about integrating your event listing and ticketing on WAWTix.com, contact Shana Hoover, the Times’ director of sales and marketing, at 252-265-7858 or firstname.lastname@example.org.
ON SALE NOW
Escape Room: Quarantine Quest
Friday, July 13, 2:45, 4, 5:15, 6:30, 7:45, 9 p.m.
Saturday, July 14, noon, 1:15, 2:45, 4, 5:15, 6:30, 7:45, 9 p.m.
Room escapes are a kind of physical adventure games in which people get locked in a room with other players,and need to cooperate together to use elements of the room to solve a series of puzzles, find clues and escape the room within a set time limit. Most people don’t make it out, so don’t feel bad! We’ll let you out, after explaining all the puzzles to you.
Bill and the Belles
Saturday, July 21, 7:30 p.m.
R.A. Fountain General Store
Staff say they are cranking up the air conditioning for this show with one of the best new old-time bands on the national music scene.
Truck and Tractor Pull
Friday, July 27 and Saturday, July 23, 7:30 p.m.
Wilson County Fairgrounds
Don’t miss out on the heart pounding excitement of the Truck and Tractor Pull. Tractor pulling is a competitive motor sport in which modified farm tractors, modified tractors or trucks drag a metal sled along a prescribed course. The sled contains a box filled with weight that is mechanically winched forward as the sled progresses along the course. This event is sanctioned by the United Pullers of the Carolinas.
Golf Tournament benefiting the Wilson Times Summer Camp Fund
Friday, Aug. 17, lunch at noon, tee time 1 p.m.
Enjoy a great afternoon of golf for a good cause! The Wilson Times Summer Camp Fund will award grants to local summer camps to provide scholarships to low-income children in grades K-8 beginning in 2019. The Wilson Times Summer Camp Fund is grounded in the belief that low-income youth should have the opportunity to enjoy a summer camp experience that mirrors enrichment programs accessed by their middle and upper income peers.
Live Life in COLOR: RC3 5K and 1-mile Fun Run
Saturday, Sept. 29, 8 a.m.
This color-filled run celebrates healthiness, happiness and individuality. Come run and support the substance use prevention and recovery support efforts in Wilson County. This event is open to pets and strollers. Families and individual runners welcome.